Privacy Policy

1. Personal Information We Collect

We may collect information including:

2. How We Use Your Information

We may use your personal information for the following purposes:

• Administering football programmes and events.
• Processing registrations and trial bookings.
• Communicating schedules, cancellations and academy updates.
• Managing payments and invoices.
• Monitoring player development.
• Ensuring player welfare and safeguarding.
• Providing information regarding camps, tournaments and pathway opportunities.
• Responding to enquiries.
• Improving our website and services.

3. Marketing Communications

From time to time, BFA may send newsletters, programme information and promotional communications. You may unsubscribe from these communications at any time by contacting us or using the unsubscribe link provided in emails.

4. Sharing of Personal Data

BFA does not sell personal information. We may share information where necessary with:

• Coaching and administrative staff.
• Approved service providers.
• Payment providers including Stripe.
• Website and CRM providers.
• Partner organisations involved in pathway programmes.
• Medical personnel in emergencies.
• Government authorities where required by law.

All third parties are expected to protect personal data appropriately.

5. Children's Personal Data

As a youth football academy, we collect personal information relating to children and young people. Such information is collected only with the consent of parents or legal guardians and is used solely for the administration, development and safeguarding of players. BFA takes reasonable measures to ensure children's information is handled securely and responsibly.

6. Safeguarding and Welfare

Player welfare is our highest priority. Personal information may be used where necessary to:

• Protect the safety and wellbeing of players.
• Manage medical information.
• Respond to safeguarding concerns.
• Comply with legal obligations.

7. Photographs and Videos

Photographs and videos may be taken during training sessions, matches, camps and events. These images may be used for:

• Website content.
• Social media.
• Marketing materials.
• Newsletters.
• Academy publications.

Parents or guardians who do not wish their child to appear in photographs or videos should notify BFA in writing.

8. Data Security

BFA takes reasonable precautions to protect personal data from:

• Loss.
• Unauthorised access.
• Misuse.
• Disclosure.
• Alteration.

Information may be stored electronically through secure third-party platforms and service providers.

9. Data Retention

Personal information will be retained only for as long as necessary for:

• Operational purposes.
• Safeguarding requirements.
• Legal and accounting obligations.

When information is no longer required, it will be securely deleted or anonymised.

10. Access and Correction

Under Singapore's PDPA, individuals may request:

• Access to personal information held by BFA.
• Correction of inaccurate information.
• Withdrawal of consent, where applicable.

Requests should be made in writing using the contact details below.

11. Cookies and Website Analytics

Our website may use cookies and analytics services to improve functionality and user experience. These technologies help us understand:

• Website traffic.
• Visitor behaviour.
• Marketing performance.

Users may disable cookies through their browser settings, although some website functions may be affected.

12. Changes to this Policy

BFA reserves the right to amend this Privacy Policy from time to time. Updated versions will be published on our website.

13. Contact Information